01 / Selected experience
Work with purpose.
A curated selection of content planning, email campaign strategy, PR writing, and research. Each project highlights its purpose and my contribution.
Social media / Internship · January–April 2026GlamourbyraveenBeauty content & visual storytelling
Instagram · TikTok · Content creation
Bringing a beauty brand to life.
As a social media marketing intern, I developed and scheduled content for Instagram and TikTok, working with the marketing team to maintain the brand voice and support outreach.
Selected video work
My role + selected work
Role: Social Media Marketing Intern.
Work: Content development and scheduling, brand voice consistency, and collaboration on influencer outreach and partnerships.
Selected samples: Two visual collages from my Week 12 submission folder, showing bridal beauty and lifestyle themes. Click either image to view it in full.
Shown as internship content submissions. Source photography and makeup artistry are not claimed as my own. Publication status and performance metrics are not available.
Social media / InternshipThe Root CauseContent planning & copywriting
Social media · Content strategy
Planning content with intention.
Social media content calendars and hooks developed during my internship with The Root Cause.
Project overview + samples
Focus: Content planning and social copywriting.
The June and July plan maps content topics to Reels, carousels, Stories, hooks, captions, calls to action, and visual direction. It also lists assets and information needed from the client.
View full content calendar ↗Planning document; proposed content, not a record of published posts or measured results.
Email marketing / Academic collaborationPaws and
Give ThanksAristocat Café · Strategic brief
Audience strategy · Email marketing
From awareness to reservations.
A three-email campaign plan connecting an event invitation, adoption education, and the café experience to one primary reservation call to action.
Strategy + full sample
Role: Co-created the full brief with Sarisha Thakur for Advanced PR Writing, collaborating throughout on audience targeting, messaging, content strategy, and evaluation.
Approach: Define primary and secondary audiences, adjust tone by email purpose, and plan mobile-friendly messaging with a clear call to action.
Evaluation plan: Email open rate, click-through rate, and completed reservations. These are proposed measures, not reported campaign results.
Read the full strategic brief ↗Academic campaign proposal; event information was pending confirmation in the brief.
PR writing / Academic exerciseStock the
Shelves DayNews release
News writing · Community engagement
Writing for a community cause.
A news release exercise announcing a campus food donation event. The sample demonstrates a news lead, supporting details, and a call to action.
View revised news release ↗Simulated announcement; names, quotes, event details, and statistics in the assignment are unverified.
Campaign research / Academic projectLA28Research & media monitoring
Research · Media monitoring · Team project
Finding insight in the conversation.
Media monitoring work for a student campaign project focused on the Los Angeles 2028 Olympic Games.
Project overview + samples
My focus: Monitoring coverage and online conversation to support campaign research.
Media monitoring — draft excerpt
“LA28 has received both positive and negative media coverage. Positive coverage often focuses on ticket demand, community programs, partnerships, volunteer opportunities, and excitement surrounding the Games.”
This excerpt introduces the media monitoring section of Project Gold’s secondary research draft. My contribution focused on media monitoring; the wider report is team work.
Academic project, independent of LA28. Draft excerpt; no campaign performance results are claimed.
